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OUTBOUND
Pipeline you can plan around
Low volume, high intent, inboxes that actually land.
GTM BrainFOR OUTBOUND
SEND 01SEND 05
It gets sharper with every reply it reads.
SALES TOOLS

Every tool, and what
we think of it.

We have tested hundreds and deploy a few dozen. Filter by layer of the system, read what each one is genuinely good and bad at, and go straight to their site.

OR SKIP THE BROWSINGGet the stack we would
build for your company.Leave your work email. We read your site, your hiring and your current setup, then send back the stack we would put in place, layer by layer, with what you already have and what is missing.
ONE EMAIL · NOTHING ELSE NEEDED · NO CALL REQUIRED
LAYER
Not sure what you are missing? Get our recommendation for your own company instead.

Data and enrichment

12 of 70 tools

Who to reach, and whether the record is real. Everything downstream inherits the quality of this layer.

ClaySpreadsheet-style workspace that chains 150+ data providers into one enrichment flow.BEST FORany list you intend to keep using and improvingNOT FORbuying one static list once a yearVisit Clay ↗
Ocean.ioLookalike search that finds companies resembling your best existing customers.BEST FORexpanding from customers you already wonNOT FORyour best customers have nothing in common yetVisit Ocean.io ↗
BetterContactWaterfall enrichment for emails and mobiles across many vendors at once.BEST FORhard geographies and long-tail domainsNOT FORUS mid-market lists that are already well coveredVisit BetterContact ↗
FindymailEmail finder with honest verification built into the same step.BEST FORlist building where bounce rate decides deliverabilityNOT FORyou already run a full multi-vendor waterfallVisit Findymail ↗
Sales NavigatorLinkedIn's own filtering surface, still the most accurate answer to who works where.BEST FORfinding the right person inside a known accountNOT FORpulling thousands of records in one passVisit Sales Navigator ↗
ApolloContact database with sequencing and a dialer bundled into one subscription.BEST FORearly teams who want one bill and one loginNOT FORdata accuracy being the whole gameVisit Apollo ↗
FullEnrichContact enrichment aggregating 15+ vendors, notably strong on mobile numbers.BEST FORmotions that depend on reaching a phoneNOT FORemail-only outboundVisit FullEnrich ↗
ProspeoCheap, reliable email finder with a LinkedIn extension.BEST FORhigh-volume email finding on a budgetNOT FORyou need verified mobile numbersVisit Prospeo ↗
LeadMagicEnrichment and validation with straightforward credit pricing and a clean API.BEST FORteams watching credit burn closelyNOT FORyou want one vendor to own all coverageVisit LeadMagic ↗
CognismPremium sales intelligence with genuinely strong European coverage.BEST FOREuropean enterprise motionsNOT FORyou need month-to-month flexibilityVisit Cognism ↗
ZoomInfoEnterprise contact and company database with deep US coverage.BEST FORlarge US sales organisationsNOT FORteams under fifty peopleVisit ZoomInfo ↗
CrustdataCompany and people data delivered purely as an API.BEST FORGTM teams with an engineer on themNOT FORnobody on the team writes codeVisit Crustdata ↗
YOUR STACK, NOT A LIST

Tell us your email and
we will tell you the stack.

Everything above is our opinion in general. This is our opinion about you: the layers you already cover, the ones you do not, and the specific tools we would put in place given what you sell and who you sell it to.

It is an assumption rather than an audit, so where half an hour on a call would change our mind, we say so.

WHAT LANDS IN YOUR INBOX
Data and enrichmentCOVERED
Signals and intentMISSING
OrchestrationPARTIAL
Sending infrastructureMISSING
LinkedInCOVERED
CallingPARTIAL
CRM and RevOpsCOVERED
AI and agentsPARTIAL
ReportingCOVERED
A worked example. Four of nine layers covered, and the two that decide whether any of it works are empty. That is the most common shape we are handed.
IN THEIR WORDS

What it is like
to work with us.

"3 to 4 meetings a day booked per salesperson off the back of the campaigns. Transparent, consultative, and easy to work with."

Quin ChandlerManaging Director, Scanning Pens

"$197K in revenue and a 5x ROI by month five. They connected every tool from Clay to HubSpot into a system that runs like clockwork."

Daniel HartAccount Executive, Stryv

"$250,000 in total contract value in two months. Every single person who got on the phone with us, we got a contract from."

Bill KrellCEO, The Civil Recruiter

"We landed our first client within weeks of launching. Like having a marketing and sales team behind the scenes, without the hires."

Bill MalloyPartner, Framework

"€525K in sales across 4 countries. Their scientific, data-driven approach gave us greater control over our metrics."

Leonardo PetriniHead of Marketing, Limolane

"265 qualified leads in three months and $35K in new sales. If you want a scalable growth system, this is the partner you need."

Alex S.Founder

"5X'd our outbound volume and dramatically increased positive reply rates. Leads are hyper-targeted."

Donna Horwitz-HellerVP Marketing, BIGVU

"Outreach volume is multiples beyond what we were doing. They build trust fast. Take the shot."

Eric SaraivaHead of BD & Partnerships, MEO Continuity
NEXT STEP

Tools are the easy part.
Wiring them is the work.

You could buy every tool on this page tomorrow. What takes six months to get right is how they talk to each other. That is the part we do.

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