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Daily Performance Monitor

Every live campaign, every morning, with a kill, stay or scale call on each.

[daily-monitor]Leave your work email and Claude writes your version of this skill from your domain, against your ICP, your offers and your market. We send it over when it is built.
PERSONALISED INSTANTLY · NO CALL REQUIRED
EXAMPLE RUN
[daily-monitor] 07:00Pulling yesterday across every live campaign, both channelsEvaluating each sending split separatelyApplying the kill, stay and scale criteriaChecking deliverability guardrails per pool18 campaigns. 1 flagged to kill, 2 to scale, 15 stay.
THE SHORT VERSION

Campaign performance is checked when somebody remembers, which is usually after it has been bad for a fortnight. A daily read makes the decision small and routine.

YOU GIVE ITNothing. It runs on a schedule across everything live.
YOU GET BACKA per campaign verdict with the numbers behind it, posted where the team already works.

Why the criteria are forgiving

A monitor that kills campaigns on thin evidence is worse than no monitor, because it destroys the volume that would have produced the answer. Daily numbers on a single campaign are noisy enough that a strict rule will kill a good campaign roughly as often as a bad one.

So the bar for a kill is high: genuinely dead, or underperforming consistently over a real window. Stay is the default and is the correct answer most days for most campaigns.

Reading splits separately

A campaign sending across several pools is several experiments wearing one name. When one pool has a deliverability problem its numbers drag the campaign average down, and the campaign looks like a copy failure. Evaluating each split on its own separates the two, and the distinction usually changes the verdict.

It only reports

The monitor never pauses, scales or edits anything. It produces a verdict and posts it. Acting is a separate skill with its own confirmation step, because a monitor that also acts is one that can quietly make a bad call at seven in the morning with nobody watching.

NEXT STEP

Run this one inside
your own team.

We install it trained on your ICP, your offers and your data. One call to work out whether it is the right one to start with.

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